Zurich, November 28, 2024 – Kuoni Business Travel reports a successful participation at the GBTA + VDR Conference 2024, Europe’s leading event for business travel and mobility management. This year’s conference not only provided a platform for innovation and networking but also placed a significant focus on sustainability and action-driven solutions for the travel industry.
Driving Sustainability and Innovation in business travel
Bringing together over 850 industry professionals, the GBTA + VDR Conference provided a unique opportunity to explore pivotal topics, including digital transformation, automation, and sustainable travel management. Kuoni Business Travel actively contributed to discussions aimed at empowering organizations to embed sustainability into their corporate travel programs.
Andreas Schneider, Head of Business Travel Switzerland at Kuoni Business Travel, commented:
“I really enjoyed attending the conference—it provided valuable insights, practical tools, and innovative strategies for our business travel management. Connecting with experts and peers from around the world was an excellent opportunity to address current challenges and shape the future.”
The event underscored the travel industry’s collective responsibility to advance toward Net Zero goals, emphasizing the importance of data-driven strategies, collaboration, and action-oriented approaches. Topics such as the integration of AI in travel management, CO₂ reduction strategies, and the use of analytics to refine travel policies took center stage, providing actionable insights for participants.
The combination of high-profile keynote speeches, hands-on workshops, and interactive panel discussions made the GBTA + VDR Europe Conference a vital platform for exploring future trends and solutions. A standout moment was the debate on the future of business travel in an increasingly hybrid working environment.
Valuable networking
The conference also facilitated meaningful conversations with existing partners and the establishment of new collaborations. In numerous discussions and networking sessions, current challenges were addressed, and forward-thinking solutions were explored.